Zendesk Executive Shares Internal AI Practices: 600 Employee-Built Apps and Sales Agent Case
OpenAI released a video featuring Daniel Humble, VP of Enterprise Data and Analytics at Zendesk, discussing how the company uses ChatGPT Enterprise to build internal applications. Zendesk has approximately 600 apps built by various employees, including a sales AI agent that connects product usage and ticket data, used by about 1,000 people daily to identify expansion opportunities.
OpenAI's official channel published a video on October 29, 2026, titled "ChatGPT Enterprise at Zendesk: Putting Company Data to Work." In the video, Daniel Humble, VP of Enterprise Data and Analytics at Zendesk, shares specific progress on the company's internal AI adoption.
According to the publisher's description, Zendesk currently has about 600 applications built by different people within the company. These apps span sales, marketing, and operations, designed to address specific work-related challenges. ChatGPT Enterprise is available to all employees, allowing business users to query company data directly.
In the sales department, a particular AI agent connects product usage and ticket data per agent to surface expansion opportunities and helps salespeople explain customer benefits. This application sees about 1,000 daily active users. For readers interested in how large enterprises integrate AI into daily workflows, this video offers an observation window based on actual deployment data.