US Bridal Retailer David's Bridal Plans to Spin Off AI Platform Pearl via SPAC at $350M Valuation
A traditional retailer attempts to separately list its AI wedding platform; the deal remains in planning stage.
US bridal retailer David's Bridal announced on October 22, 2026, that it plans to spin off its AI wedding planning platform, Pearl, through a merger with a Special Purpose Acquisition Company (SPAC), with an estimated enterprise value of $350 million. Pearl attracted over 110,000 users within nine months of launch without marketing spend. The company states that users who engaged with Pearl showed higher purchase completion rates in physical stores. The transaction is currently in the planning stage.