Anthropic's $40 Trillion Market: Not Software Sales, but the Value of Human Labor
The Core editor Kim Song-hyun analyzes Anthropic's S-1 filing with the U.S. Securities and Exchange Commission (SEC), pointing out that its $40 trillion potential market stems from the economic value of global knowledge labor rather than traditional software sales; this framing expands the narrative space for AI companies, but investment judgments must still return to revenue, costs, profit margins, and infrastructure contracts.
As Anthropic prepares for its initial public offering (IPO), one of the most attention-grabbing figures is not revenue, but "$40 trillion." In an analysis published on November 2, 2026, Kim Song-hyun, editor at The Core (South Korea), noted that in the S-1 registration statement filed with the U.S. Securities and Exchange Commission (SEC), Anthropic stated that the economic value of work performed by global knowledge workers exceeded $40 trillion last year. While Anthropic did not explicitly label this figure as a "Total Addressable Market" (TAM), the article argues that it effectively transforms the value of productivity gains AI could deliver into a business opportunity within investment narratives.
What truly warrants close examination here is the shift in market definition. Historically, companies have typically defined their markets based on what they sell—for example, estimating the spending scale around current products and services. Anthropic’s approach differs: it takes human work that AI can replace or augment as its starting point. The economic value of knowledge labor—including development, research, accounting, legal services, and office work—is included in the potential market. AI companies are no longer just selling model API calls or software seats, but rather execution capabilities that enter enterprise workflows.
The Core compares this shift to previous public listings. Companies like Snowflake estimated markets largely based on existing product spending; Airbnb and Uber incorporated the economic activity connected by their services into their market definitions; and in discussions related to its listing, SpaceX presented a market opportunity where AI accounted for a significant portion. Anthropic’s $40 trillion figure appears more aggressive because it uses the "value of human labor" itself as the market boundary. The larger the boundary, the grander the story may seem, but it also risks obscuring a key distinction: the creation of economic value does not equal a company’s ability to capture revenue.