YouTube will let users build their own recommendation feeds with Gemini
YouTube announced custom feeds on September 23, rolling out on web and mobile next month; the main feed stays, and real quality is unverified.
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YouTube announced a custom feeds feature at its Made on YouTube event on September 23: users describe what they want to watch in natural language, and Gemini builds a dedicated feed pinned to the top of the home page.
Users can specify topics, exclusions and priorities in detail, and create multiple custom feeds. YouTube's own examples include a podcast feed for a 30-minute commute and "relaxing commentary videos to unwind with."
The feature does not replace the main recommendation feed and rolls out on web and mobile starting next month. Bluesky, Threads, Instagram, X and Spotify have launched similar tools; YouTube is the latest follower. The feature is not live yet, so recommendation quality cannot be verified.